Tu página web inmobiliaria: Como sacarle todo el partido y vender más
Tu página web es una aguja en un pajar. Con toda la información disponible a no ser que vendas pisos en Navacepedilla de Corneja lo tienes complicado para que te encuentren.
No es suficiente con tener tu página web. Siento decepcionarte pero necesitas promocionarla tu página web para que te dé resultados.
Pero no te desanimes. Existen maneras de hacerlo y lo mejor de todo es que son totalmente gratuitas.
Promociona tu Web Offline
Tu página web no solo sirve para que la gente te encuentre en Google. De hecho, la mayoría del tráfico que esta entrando a tu web ahora mismo, seguramente son personas que han vista la dirección en algún cartel, en tu publicidad o en tu tarjeta de visita. A esto se le llama marketing web offline.
Para facilitar esto y aumentar tus visitas, debes poner tu dirección web en absolutamente todas partes.
- Tarjetas de visita
- Cartel de oficina
- Escaparate
- Papelería
- Emails enviados
- Bolígrafos y regalos promocionales
- Carteles de venta
- Publicidad en prensa y revistas
- Un rótulo en tu coche
- Calendarios
De esta manera conseguirás aumentar las visitas. Una técnica simple me dio muy buenos resultados: Poner un anuncio clasificado en el periódico con el siguiente texto: “Si busca pisos en la zona ________, visite www.tudireccionweb.com. Amplía selección de propiedades disponibles.”
Los días posteriores veía como las visitas a mi web subían considerablemente.
Existen cientos de formas de promocionar tu página web offline. Aprovéchalas porque la mayoría son gratuitas y muy fáciles de llevar a cabo.
Excelente, como siempre.
Jean paul, para el proximo mes junto con mi madre iniciaremos una inmobiliaria en colombia, mi madre se ha movido toda la vida en este medio, yo la verdad he sido siempre un comercial, en otro segmento, pero el negocio me parece interesante, quisiera saber como me recomiendas iniciar este negocio?
dejame agregarte una accion que es muy buena y da muy buenos resultados.
en los anuncios gratuitos de internet, hay mas de 100 portales de tal fin, la gente consulta muchisimo los apartados inmobiliarios, tanto para comprar, como para vender y como para alquilar.
Son una muy buena fuente de contactos.
un saludo
No había escuchado antes el termino de promocionar tu pagina offline, y en realidad de lo mas útil que le puedes decir a alguien que apenas inicia en la web con su propio sitio, es un consejo que puede parecer obvio pero que en realidad no lo hacen. muchas veces las inmobiliarias creen que con crear un sitio web basta para que los clientes lleguen por arte de magia pero hay mucho por hacer aun y promocionar tu pagina offline es uno de ellos, el mas fácil y más eficiente.
saludos!!
quisiera algunas direcciones que se dediquen a promocionar pagina web de inobiliarias de manera gratuita. Que me hicieras favor de recomendar.
agradecere comentarios a este correo
Gracias
Raul Lopez
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