Vender más con los 3 números de la suerte
¿A veces te preguntas si tienes suerte vendiendo pisos y casas? La suerte suele estar del lado de las personas que saben buscarla.
He aquí los 3 números de la suerte de las inmobiliarias que te ayudarán a incrementar tus ventas.
Cuando ves a un comercial o una agencia inmobiliaria que “venden un montón.” Seguro que no es fruto de la casualidad. Donde tú simplemente puedes ver que tienen suerte, seguramente existe una planificación y metodología detrás de sus ventas.
Para vender igual que ellos, necesitas saber algunos datos importantes que te ayudaran a planificar y vender más.
Haz un seguimiento de estos números:
- Nº de llamadas/solicitudes de información recibidas.
Conociendo el número de llamadas/solicitudes que recibes al mes, sabrás si tu publicidad y marketing están funcionando correctamente. Puedes compararlo con los meses anteriores y centrar tus esfuerzos y dinero en lo que mejor te funcione.
- Nº de visitas realizadas
De las solicitudes de información que recibas, habrá unas cuantas que convertirás en visitas a las propiedades. Evidentemente no todas las personas que te llamen por un anuncio querrán ir a visitar la propiedad. Con este dato sabrás si algo falla en la agencia. Quizás la atención telefónica deja mucho que desear y tienes que reemplazar a la secretaria que contesta a las llamadas.
- Nº de ventas
Finalmente, el número que interesa a todos. Cómo la venta de una propiedad es un proceso que culmina con el cierre, es muy interesante saber cómo se ha llegado al paso final. Haciendo un seguimiento a estos números, es posible saber dónde fallamos y dónde podemos mejorar.
Este sistema no requiere mucho esfuerzo llevarlo a cabo. Es importante apuntar cuantas llamadas y solicitudes recibimos al mes y luego cuantas se convierten en visitas y ventas.
Si desean asesoramiento gratuito y más información acerca de cómo implantar este sistema en su agencia, haga un comentario de este post y deje su email. Me pondré en contacto con la primera persona que responda y le ofreceré una sesión de consultoría gratuita.
hola!!!
SOY UN JOVEN QUE NECESITA AYUDA SOBRE TEMAS DE MARKETING Y PUBLICIDAD INMOBILIARIA. ACABO DE ABRIR UNA INMOBILIARIA EN SEVILLA Y TENGO DUDAS SOBRE ESTE TEMA. YA QUE CREO QUE ES LO MAS IMPORTANTE PARA SALIR ADELANTE EN ESTE SECTOR. POR LO QUE PONES EN EL ANUNCIO EL ASESORAMIENTO DEL PRIMERO ES GRATUITO.
haz publicidad en ASM
Hola, agradecere toda la ayuda que puedas brindarme, voy a independizarme en el rubro inmobiliario el proximo año y quiero empezar con la mejor informacion y asesoria. Desde ya muchas Gracias.
Omar Grado
Buenas noches Jean-Paul. Hace algunas semanas atrás te escribí referente a este tema publicado en tu blog en Abril de este ano titulado “Vender más con los 3 números de la Suerte”, pero no obtuve contestación de tu parte. En el mismo ofreces asesoría gratuita para implementar este sistema de manera fácil. Pues bien, estoy interesado en ello. Tengo conocimientos de algunos software para el manejo y gestión inmobiliario, pero cuestan un “ojo de la cara”. Apenas me estoy iniciando en el corretaje inmobiliario y no cuento con semejantes cantidades. Por ello agradecería mucho tu aporte y asesoría en este sentido para organizar y hacerle mejor seguimiento a los números del negocio. Un Abrazo!
Alejandro Flores
e-mail: alejandroflores.ve@gmail.com
Punto Fijo, Estado Falcon,
Venezuela. 4102
Hola,
No puedo pensar en mejor ayuda que suscribirte al blog y leer los posts que voy escribiendo. En los archivos hay algunos muy buenos que te recomiendo que leas.
Hola, soy de Perú, el país que posee una de las grandes maravillas del mundo “Machu Picchu”, me agrada este blog, porque se puede conseguir buena información. En esta oportunidad desearía me comenten donde puedo conseguir alguna herramienta informática, algún software o programa para facilitar el negocio inmobiliario, de preferencia que permita efectuar la planificación y la metodología, donde pueda existir un registro de las propiedades que tenemos en cartera y las lamadas que hemos tenido para cada una, también donde podamos registrar una ficha informativa con planos y otros que podamos remitir vía email a nuestros potenciales clientes, desde ya quedo infinitamente agradecido.
Only Business SAC
Víctor Toro C.
vtoro_@hotmail.com
Hola. Por favor si tienes mas informacion especifica te agradeceria la publicaras.
Cariños
Hola, Soy dominicano y estoy empezando en el negocio de los bienes raices acabo de hacer mi propia compañia, la verdad crei que era facil pero no es asi, el punto es que me ha gustado aunque no haya vendido nada en 4 meses y me gustaria saber si existe algun programa o algun metodo para captar clientes y propiedades, osea como lo hacen para que paresca tan facil?
GRACIAS!!!!!!!!!
Hola Jean-Paul, soy Carlos Alejandro de Argentina te agradezco el mail,y toda la ayuda que puedas brindarme. A fines de 2008 me recibí de Martillero y Corredor Público, por ahora estoy haciendo experiencia en una inmobiliaria (bueno..experiencia hasta ahí, hace 3 meses que no vendemos nada…). El día que pueda independizarme lo voy a hacer, espero que sea dentro de uno o dos años, se necesita un buen dinero para lograr independizarte,la matriculación y LOS IMPUESTOS aquí son axficiantes, pero quiero empezar con la mejor informacion y asesoria.
Por ello agradecería mucho tu aporte y asesoría en este sentido para organizar y hacer un mejor seguimiento de los números del negocio. Desde ya muchas gracias por todo y un saludo y muchas suerte a todos los colegas que dejan sus comentarios. Carlos de Argentina.
Hola Jean Paul, abrí mi oficina inmobiliaria propia no hace mucho y quisiera que me orientaras en métodos de captación de clientes, y si me recomendas un software para agendar clientes e infotmación que te avise cuando queda poca capacidad, para no perder lo guardado, gracias un abrazo
perdón soy de Argentina, gracias
Me interesa el informe de los 3 numeros a evaluar, pero asimismo creo que es simplemente para medir la capacidad de acción.-
Pero, cómo llevar a cabo la captación de la propiedad pasando por sobre la competencia? solo con publicidad y buena atención hoy no es suficiente por la propia competencia que se va perfeccionando permanentemente.- Gracias por responder a esta clave
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